A Guide to Community Discovery

This guide to Community Discovery as a PDF is in the current Beta and discounted period. Purchasing this also gives you access to all future updates.

It's an edited accumulation of what I've been writing about Community Discovery over the past 3 years over at Rosie.land

Community Discovery is one of my favourite topics. As I was trying to explain how I approached building community I felt that the approaches that existed did not align with how I've built community.

Community Discovery is one part of an approach to building community that aims to bring research, clarity, purpose and focus to our work. Community still feels mysterious to many and a big part of this is down to a lack of understanding of our ecosystems and how everything is interconnected. Community Discovery is about trying to make sense of it all so that we can make better decisions.

My Community Discovery work is very influenced by the indie, bootstrap, tech and product world. It is also a play on Product Discovery though they are not the same thing, though our community work can very much feed into the products we end up building. 

Yet, whilst certain worlds influence me, community is always at the heart of everything I do. I also study and believe in the more traditional sense of “community”, as a result I try my best to merge the old and new worlds together to help us make something modern and special. 

The ideas within this guide are things that I actively practice. To me, this is not theory. This is the real work of building community.

My core belief is that we can build better worlds and businesses when we lead with community.

You can find out more about me and my work: Rosie.land / Bluesky / LinkedIn / rosiesherry.com

Contents: (124 pages)

0. Hello and an introduction

1. Introducing Community Discovery

2. What is Community Discovery?

3. Community Discovery Goals

4. Trusting Community Discovery

5. Practicing Community Discovery

5.1 From Ecosystem to Community

5.2 Mapping your Ecosystem

5.3 Exploring Conversations with Intention

5.4 Create a Surround System

5.5 Capturing Community

5.6 Community Knowledge Management

5.7 Community-Knowledge-Management-as-a-Service (CKMaaS)

5.8 Continuous Community Interviews

5.9 Continuous Community Polls

5.10 Community Pain Research (CPR)

5.11 Community is Research

5.12 Stories as Community Discovery

5.13 The Spectrum of Community Reach

5.14 Community Prototyping

5.15 The Community Search Engine Mindset

5.16 Create your own Slack Tracker

5.17 Community Memory Management

6. Community Discovery going forward